Culture Night

As part of Ireland’s nationwide Culture Night initiative, I led PR efforts to spotlight the scale and diversity of events taking place across the country and to inspire public participation in this annual celebration of arts and culture.

Working closely with regional coordinators and the national communications team, I developed tailored media angles that highlighted both local and national programming - showcasing the creativity, inclusivity, and accessibility at the heart of the event.

Through a combination of strategic pitching, press office management, and proactive media engagement, I secured widespread coverage across print, digital, and broadcast platforms, generating over 6 million impressions nationwide.

These efforts helped position Culture Night as one of Ireland’s most vibrant and unifying cultural moments, strengthening awareness and community involvement across all regions.